Strategy Consultant

CityLab: Building a Livable Future for Humanity and the Planet

June 2024 – Present

As a Strategy COnsultant in CityLab, I play a key role in shaping the next generation of leaders by guiding students through the complexities of urban revitalization and sustainable development. My focus is on leveraging business innovation to address pressing challenges in urbanization, fostering inclusive growth, and driving social impact.

Key Contributions:

  • Mentorship for Urban Revitalization: Mentored students on strategies for transforming distressed neighborhoods into thriving, resilient communities by balancing economic, social, and environmental considerations.

  • Business Innovation for Sustainability: Coached student teams on applying innovative business models to urban revitalization projects, emphasizing sustainability, climate resilience, and social equity.

  • Interdisciplinary Collaboration: Facilitated learning and leadership development among diverse MBA and MS students, encouraging interdisciplinary approaches to problem-solving in cities like Baltimore and Washington, D.C.

  • Real-World Social Impact Projects: Supported the development of practical solutions to challenges such as infrastructure decay, climate change, and economic disparity, ensuring students gained hands-on experience with impact-driven initiatives.

  • Partnership Development: Contributed to building cross-university collaborations, connecting students, faculty, and community stakeholders to enhance project outcomes and expand CityLab's influence.

Impact:

  • Empowered students to integrate business innovation with public policy and community well-being, creating actionable strategies for inclusive wealth creation and economic democracy.

  • Enabled actionable insights through real-world case studies and projects, preparing students to take leadership roles in addressing urban challenges on a global scale.

Strategy Consultant

Non-Profit

AidIndia

Freelance

May 2024 – Present

AidIndia is a non-profit organization dedicated to fostering sustainable development and social equity across underserved communities in India. Established with a mission to address pressing issues such as healthcare access, education, sustainable agriculture, disaster relief, and women’s empowerment, AidIndia collaborates with local communities and grassroots organizations to drive impactful change. By focusing on long-term solutions and community-led initiatives, AidIndia aims to empower individuals, promote social justice, and build resilience within

Key Contributions:

  • Fundraising for Core Initiatives: Organized an initial fundraiser with 200+ attendees, successfully raising $80K+ to support AidIndia’s focus on sustainable agriculture, healthcare, and infrastructure development.

  • Program Strategy and Pilot Execution: Collaborated with AidIndia’s leadership to define program objectives and set up pilot projects targeting education, environmental conservation, and health, laying the groundwork for scalable impact.

  • Stakeholder Engagement and Partnership Building: Established partnerships with local governments, businesses, and grassroots organizations to support AidIndia’s mission, focusing on projects in disaster relief, women’s empowerment, and rural development.

  • Volunteer Coordination and Efficient Resource Use: Recruited and managed an initial team of 20+ volunteers for program outreach and support, creating efficient workflows to maximize early program impact.

  • Early Impact Tracking: Defined baseline metrics and KPIs to measure success in areas such as educational access, agricultural sustainability, and health. Created initial progress reports to guide strategic planning and stakeholder alignment.

  • Public Awareness and Advocacy: Led awareness efforts on food security, environmental sustainability, and social justice through social media and community events, boosting AidIndia’s visibility and fostering community support.

Research and Strategy Consultant

Johns Hopkins Hospital

October 2022 - December 2022

  • Problem Identification: Tackled delays in antibiotic administration for sepsis patients, with only 70% compliance to the 60-minute target, increasing risks of clinical deterioration and mortality.

  • Research and Insights: Identified bottlenecks in blood culture collection and workflow inefficiencies through data analysis and process observation, revealing that median delays significantly impacted timely treatment.

  • Short-Term Solutions: Reorganized supply carts, introduced emergency kits, and installed accessible vertical shelves, reducing preparation time by an estimated 15-20 minutes per patient.

  • Long-Term Strategies: Recommended decentralized Epic displays, external notification alerts, and a buddy system for nurses during emergencies, expected to improve compliance rates from 70% to 90% within six months of implementation.

  • Impact: Projected to reduce antibiotic administration time by 25-30%, align with the 90% compliance goal, and improve sepsis patient outcomes, potentially lowering mortality rates by up to 15%.

Global Market Strategy Consultant

Danfoss

October 2022 – December 2022

  • Market Research and Data Analysis:

    • Conducted comprehensive market research using SWOT, PESTLE, and Porter’s Five Forces frameworks.

    • Leveraged tools like Tableau, Excel, and statistical software to analyze data and develop actionable insights for the market entry strategy of the On-Board Charger.

    • Created surveys using Google Forms and Qualtrics to gather consumer feedback, forming the foundation for a strategy that projected a 25% increase in market penetration across targeted regions.

  • Strategy Development and Recommendations:

    • Developed a market entry strategy focusing on Europe, North America, and China, identifying audience needs and competitive landscape opportunities.

    • Designed a value proposition pack for the sales team, highlighting the On-Board Charger’s benefits, including reduced CO2 emissions and enhanced charging capabilities.

  • Competitor Analysis and Product Positioning:

    • Conducted competitor analysis with a focus on geographical targeting and product packaging, improving market penetration in the electric vehicle market by 30%.

    • Compared the On-Board Charger with Next Best Alternatives (NBA), showcasing its superior technical specifications, including dual AC/DC ePTO modes, a 44kW Level 2 AC charging capability, and a reduced physical footprint.

  • Technical and Regulatory Insights:

    • Researched and ensured compliance with charging connector design standards like SAE J1772, and import/export regulations for seamless global operations.

    • Highlighted reduced maintenance and operational costs due to fewer moving parts, emphasizing sustainability benefits.

  • Sales and Marketing Strategy:

    • Prepared a comprehensive fact pack for the sales team to utilize post-OEM exclusivity contract in 2024.

    • Built direct communication channels with potential partners and customers to understand specific needs and foster partnerships for enhanced market presence.

  • Future Research and Global Market Exploration:

    • Analyzed geographic market conditions in USA, Europe, and China for the 2025 product launch, aligning strategies with evolving regulations and market demands.

Market Strategy and Research Lead

Electrostatic Pull-In Based MEMS Gravimeter

International Iberian Nanotechnology Laboratory (INL)

November 2022 – January 2023

Braga, Portugal

The International Iberian Nanotechnology Laboratory (INL), located in Braga, Portugal, is a leading research institution established by the governments of Portugal and Spain. Dedicated to advancing nanoscience and nanotechnology, INL fosters interdisciplinary innovation to address global scientific and technological challenges.

Key Contributions:

  • Market Research and Analysis: Conducted comprehensive market research using frameworks like SWOT, PESTLE, and Porter’s Five Forces, leveraging tools such as Tableau, Excel, and statistical software. Derived actionable insights to formulate a robust market entry strategy.

  • Competitor Analysis: Evaluated competitor offerings with a focus on geographical targeting and product packaging specifications, enhancing the MEMS Gravimeter’s market readiness for a projected 2025 launch.

  • Strategic Development: Designed a value proposition pack and prepared a detailed fact pack for the sales team, effectively communicating the Gravimeter’s advantages, including its low power consumption, high sensitivity, and minimal noise levels.

  • Collaborative Liaison: Facilitated seamless communication between sales and product teams to align market strategies with product specifications, ensuring cohesive execution.

  • Technical and Regulatory Insights: Researched international standards such as SAE J1772, alongside import/export regulations and sustainability policies, to support compliance and smooth international operations.

  • Future Market Exploration: Analyzed market trends and conditions in USA, Europe, and China, identifying opportunities and challenges to guide global launch strategies.

Tools and Methodologies:

  • Market Research and Data Analysis: Tableau, Excel, Google Forms, Qualtrics

  • Project Management: Trello, Miro, Agile Frameworks

  • Strategic Planning: SWOT, PESTLE, Porter’s Five Forces, Statistical Software

Product Strategy & Integration Consultant

Buurst

January 2023 – May 2023

  • Strategic Market Positioning: Redefined product market positioning and roadmap to align with emerging industry trends and client demands, enhancing competitiveness and client satisfaction.

  • User Base Expansion: Developed a comprehensive product strategy targeting high-growth market segments, achieving a 12% expansion in the user base through focused market segmentation and tailored outreach.

  • Cloud Storage Innovation: Integrated advanced cloud storage technologies into product offerings, projecting an 18% enhancement in market performance and positioning Buurst as an industry leader.

  • Data-Driven Dashboards: Designed and implemented strategic dashboards using Tableau and Excel to track KPIs, providing real-time insights that improved decision-making and strategic planning.

  • Cross-Functional Leadership: Led cross-functional teams across product, marketing, and sales departments, ensuring alignment and collaboration for successful implementation of strategic initiatives.

  • Agile Process Optimization: Streamlined product development cycles using agile methodologies, improving efficiency and responsiveness to market changes.